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Zena Shteysel spent years working as a make up artist for film and television, and had always had to carry around an enormous makeup kit. She'd spend hours consolidating, organizing, and transferring things into smaller containers and palettes, just to make her makeup case lighter, and more efficient. She'd organize and re-organize, anticipating every shadow, brush, or sponge that she'd need for her clients. Despite all the streamlining, it was still difficult to find exactly what she was looking for, and she'd often forget what she actually had in the midst of all her piles of products. More recently, nationally recognized makeup brands have shown their own need to simplify. The problem is: each brand makes palettes to fit their specific product. This ultimately forces consumers and makeup artists who want to downsize to spend extra money, and purchase palettes from several different companies, instead of just one. The result for everyone: a ton of excess packaging, taking up valuable space, and complicating your life. To solve this, Zena designed the "ultimate customizable makeup palette", Z Palette, that helps not only the makeup professional, but also the everyday woman get streamlined, once and for all. Gone are the days of having piles and cases of products! Z Palette the customizable, magnetic, empty makeup palettean exclusive, universal case, with an open magnetic bottom, to fit the color pans you want, and none of the ones you don't. Customize it to fit your needs, and be eco-friendly by reducing packaging. The clear window also allows you to see what's inside, without any fuss. Life is complicated enough; why not simplify the things you can?
Z-Palette was invented out of Zena Shteysel's passion and need to lighten her kit as a makeup artist. This line introduced the wonders of makeup organization and customization.
Zena continues to work in the industry, where she can learn from her peers and experience trends and changes firsthand. She continues to expand Z Palette with innovative technologies and color. Z-Palette allows you to customize your needs, organize your favorites and simplify everything in one palette, no matter how big or small, no matter how outlandish or standard. We produced sizes and patterns, and even depths for the baked shadows, brushes, sewing kits, and hair accessories.
Debuted in 2009, Z Palette has a very clear and colorful mission: to help beauty lovers customize, organize, and simplify their makeup.
Z Palette encourages you to find your personal style while embracing a new approach to makeup and an eco-friendly view of the planet. This year, Z-Palette got the biggest lineup of new products, sizes, and colors coming in; with a mission to become the premier makeup organization company in the world and to be the hub for all things makeup customization and organization.
by Eternal Skin Care
Eternal Skin Care ®
120-100 East 1st Street
North Vancouver, BC V7L1B1
Canada
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